Our Unique Ability to Measure the Multi-Channel
Effect of Email and Online Advertising Scientifically
Opens and Clicks are indicators, but generally poor
ones. AcquireAnalytics provides you with online reports
of your campaigns with emails deployed, delivered, opened,
clicked, etc. But that’s only the tip of the iceberg.
What really counts is what happens with customer acquisition
and sales. That’s what we measure; and we do it
With Our Match-Back Analysis
You Will Know Precisely What The Acquire Marketing Impact
AcquireAnalytics Matches Emailed File to Customer
Your online and offline sales data is analyzed against
the emailed group and a matched control group to show
Scientifically Proven ROI Justifies
AcquireLocal delivered over $11 for each dollar
(Minimal testing cost justified rollout to hundreds
Objective: Utilize the frequency and
targeting of the AcquireLocal program to determine if
sales could be obtained cost efficiently with email.
Goals: Understand precisely the effects
of email and determine the ROI and Acquisition costs
plus the incremental effect on the business.
Frequency: Every 2 weeks
Offers and Creative: Provided by client
Tracking and Measurement:
Marketed to population (100,000)
Control group (100,000)
Random selects from the universe
Our measurement alone may be worth the price
of an email test...
or maybe you would like us to analyze the impact of
your banner ads?
More Case Studies